I offer an interdisciplinary approach to architecting your brand story through inclusive messaging on your platforms, sponsored content, affiliate marketing, social media campaigns and more.

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brand services

why work with re

Women are too often ill-advised to travel because of unfounded, preconceived gender stereotypes, and too many are intimidated to travel because of dangerously pervasive messaging that suggests they need a serious savings and society’s unattested notion of a “bikini bod.” 

My team of nomadic women and I met while gallivanting the globe, and we connected over what inspires our wanderlust—what colors our cultural curiosities, what fuels our fears and what, nonetheless, propels us further outside our comfort zones, beyond borders, across continents, to the depths of seas and to soaring summits.

 

Let us help you attract and retain a diverse demographic of women—and you can help us change the world.

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Let's work together...

Optimized copywriting & Editing

We know what traveling women want because we are traveling women. That’s why you can trust us to write what women, like us, want to read. We’ll search engine optimize your content to ensure that you’ll both attract and retain a female demographic. And we’ll write inclusively, paying mind to gendered language that research suggests can deter women.

  • Content Strategy Planning During Consultation

  • Website Search Engine-Optimized Copy (Writing Copy and/or Editing Existing Copy)

  • Marketing Material Copy & Press Releases

  • Social Media Copy

  • Product Descriptions

Social media management

Traveling doesn’t typically look like a carefully coiffed fishtail braid after an arduous trek; rather, it’s more often a sweaty nest dreaded into some semblance of a top bun. Likewise, it’s not always a bikini-clad beach day on some sun-swathed, sandy stretch; rather, it’s a lot of long-haul bus journeys decked in dirtied tees. But social media and marketing surrounding the industry tends to push a delusive depiction of female travelers that’s, frankly, damaging. It crushes the confidence of consumers intimidated by both impractical and infeasible standards of both beauty and luxury.

 

That’s why my team and I will introduce your followers to our raw reality, which is arguably more accessible. We’ll entice them with the truth about travel via real photos of women by women, as well as carefully curated captions.

  • Social Media Strategy Planning During Consultation

  • Original Photography by and of Diverse Women Travelers

  • Purposeful Posts Across Instagram, Facebook and Twitter

  • Targeted Instagram and Facebook Campaigns

  • Competitive Social Media Analysis

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Affiliate marketing

Woman-owned or -operated business? Together, we can rewrite and reimagine the media and marketing surrounding the travel and outdoor industry. Through organic sponsored content and strategic affiliate marketing, I collaborate with like-minded brands to empower female travelers.

  • Organic Sponsored Content

  • Affiliate Marketing

  • Reviews of Travel Gear Made by Women and for Women

  • Reviews of Women-Owned and -Operated Businesses in the Travel Space

Social media campaigns

I want to see diversity—the same diversity I witness while I'm out there as a traveler but that I don’t always see reflected as a consumer. That’s why I show what it really looks like to travel like a girl with empowering travel products and services via targeted campaigns across Instagram and Facebook.

  • Targeted Instagram & Facebook Ads

  • Instagram Takeovers

  • Instagram Live/IGTV Interviews

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Contact

Let's work together!


Contact me for collaborations, sponsorships and partnerships, as well as advertising and affiliate marketing opportunities.

​EMAIL: herreport@gmail.com

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